I went through the motions of creating an add but since my page is of a fictitious business (for now) I did not pay for the advertising. I do see the benefits and I would also pay the $20 for the boot post to reach more people. I did notice from reading other classmates blogs and noticed on their facebooks that the advertising does help. The ads looked enticing and professional and has the hook, or "call to action."
I would rather get trial a little and see when the timing is appropriate and I do not want to be one of those businesses that is hard high pressure post after post of advertising. I think a little can go a long way if the quality and call to action is good, if it packs the punch and reaches a significant amount of people. Also I realize to consider the business budget at first I would experiment and then invest more into what gets the most positive response.
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